Japanese daily broadsheet newspaper Yomiuri Shimbun has the largest circulation in the world and a recent edition carried two full pages of QR Codes, nearly three hundred of them! The advertisement was for BZ’s “The Best ULTRA Treasure” which has just been released as 3CDs or 2CDs and a DVD. Naturally from the title and that number of QR Codes we can assume the advertisement involves a treasure hunt. Japanese hard rock duo BZ have sold over 100 million records world wide so it’s not surprising that they would do something special for their 20th aniversary.
