Five short items consolidated into one post for brevity:
- The smallest QR Code in the world
- Student video competition
- QR Code Nuts
- The future of Augmented Reality
- Oxfam Shelflife app
The smallest QR Code in the world
First up is the smallest QR Code in the world. Created by the Centre for Research on Adaptive Nanostructures and Nanodevices (CRANN) at Trinity College Dublin each module in this QR Code is 1 millionth of a metre wide! The QR Code was patterned with a Focused Ion Beam microscope which acts as an atomic power hose sputtering away material, like a sculptor working with a chisel. The QR Code was then imaged with electrons using the same device. The QR Code resolves to a PDF brochure for the 2012 exhibition program at the Dublin Science Gallery.
Student video competition
Recently QR Pal launched a viral video competition for university students across the UK. The competition challenged students to create a 30-90 second viral video to promote the launch of QR Pal for iPhone and showcase their creative talent. The cash prize for the winning video (below) went to Bill Davies, from the University of Chester.
QR Code Nuts
A QR Code made from Mariani almonds could join the historic list of edible QR Codes. Sightbox created the QR Code for publication in a trade magazine with a favorable reaction from both the client and the buyers. The code resolves to a nice looking mobilized landing page.
The future of Augmented Reality
If you want to get an idea of what direction Augmented Reality is heading then you need six minutes to watch the video below. The video was released by Metaio to coincide with the announcement that it is to add 3D Object Tracking and Visual Search to its free mobile Augmented Reality (AR) Software Development Kit (SDK), part of its Augmented City platform.
Oxfam Shelflife app
Oxfam is rolling out a new app called Shelflife for use in its charity stores. Donate an item and you receive a QR Code sticker to attach to it, then you scan the code and use the app to tell the story behind your item for its next owner to enjoy. Potential purchases of you item can scan the QR Code, view what you have written and add information if they wish (video below).