Freelancers Union QR Codes

Non-profit organization Freelancers Union is running a series of New York subway advertisements with QR Codes. The
“Education Is Prevention” campaign has three posters (images below) each with the same QR Code resolving to the Freelancers Union campaign webpages.

Three Frelancers Union campaign posters with QR Codes

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1 thought on “Freelancers Union QR Codes”

  1. Is it just me or is this campaign somewhat misguided — we have little or no Internet access in NY subways and so trying to scan and reach the web site from this QR is next to impossible. I have never been able to get a clean scan on one of these ads (despite several attempts – I use MSFT’s Tagger). Isn’t this a lesson in how NOT to use QR in advertising? Have others had better luck?

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