QR Code And UPC Barcode Scanning Report Q1 2012

The latest ScanLife Trend Report contains some interesting analysis of barcode scanning data pulled from the ScanLife Reporting Platform during Q1 2012. While it includes 1d codes (24%) as well as 2d codes (76%) the demographic data shows scanners are more likely to be Male (68%) Aged 25-34 (35%) and use an Android device (48%) (image below). These figures show no really significant shift in the demographics since the Q4 2011 trend report. You can download the full report here.

Scanlife demographics Q1 2011

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