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QR Coded Wine Bottles in Japan and the West

By Roger ⋅ February 15, 2009 ⋅ Email this post ⋅ Print this post ⋅ Post a comment

Interesting juxtaposition of eMarketing in Japan and the West. For White Day in Japan you can send a gift of a bottle of wine with a QR Code label incorporating an appropriate text message. Compare this with the use of dynamic QR Coded wine labels on the social wine discovery site reported on in a previous post.

QR Code label on a Japanese bottle of wine
White Day gift order with QR Code message

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