QR Code Book Chapter Headings

We have seen publishers like HarperCollins and Rough Guides pioneering the use of QR Codes in books but this one is probably the best implementation so far. Nick Bilton’s new book – I Live in the Future & Here’s How It Works – has QR Codes at the beginning of each chapter that resolve to a mobile page were readers can join a discussion on the chapter, watch related videos and use links to additional information. The QR Code in the image below resolves here.

QR Code chapter headings in the new book

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