Asides

High Flying QR Code

This unscanable QR Code made me laugh a lot! Passionate about flying and photography Yuri Vorontsov sent me this photograph (image below) of an airplane towing a banner with a giant QR Code. He shot the picture today in Amsterdam and assures me it is genuine. At the moment we have no idea who was responsible or what the QR Code did when decoded. Any additional information anyone? Added 5 May, 2011: Please see comments for additional info.

A giant QR Code banner towed by an aiplane

Discussion

6 comments for “High Flying QR Code”

  1. Hi,

    Yuri only had the wrong equipment to scan this code!:-)

    regards heinz

    Posted by Heinz | April 30, 2011, 11:34 pm
  2. I know there are macro lenses for smar tphones, maybe they thought there was also a 400x telescopic lens available?

    Posted by FubarGuy | May 4, 2011, 4:10 am
  3. My suspicion is that it was simply advertising a local manufacturer of very large table cloths! :-)

    Posted by Nick Moyes | May 4, 2011, 8:31 pm
  4. I got a scan! with QrDecode and a lot of scanning.

    I am thinking it is this -
    http://www.facebook.com/aquafreshNL

    I will post codes side by side to compare. Obviously EC levels might be hard to match

    Posted by Patrick Donnelly | May 5, 2011, 8:55 pm
  5. Code reverse engineering here:
    http://www.flickr.com/photos/qrarts/5691426014/in/photostream

    Roger, feel free to delete this if you repost.

    -pd

    Posted by Patrick Donnelly | May 5, 2011, 9:14 pm
  6. @Patrick Outstanding forensics!!

    Thanks to your good work I can add some information: It was part of a campaign to introduce a new toothpaste ‘Aquafresh Ultimate’ into the Dutch market and the QR Code resolved to the campaign Facebook page. The QR Code banner was apparently followed by another with an explanation which read ‘QR Gemist? (Eng=QR Code?) Aquafresh Ultimate Facebook’

    Posted by Roger | May 5, 2011, 9:35 pm

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