Microsoft Tags on Coca-Cola Cups Aids Charity

Provider of food, beverage and retail services for travelers, HMSHost have partnered with Coca-Cola in a sweepstakes promotion to aid Feeding America, the leading domestic hunger relief charity in the US. Scanning a Microsoft Tag on 32 oz. cups of Coca-Cola at any of HMSHost’s numerous airport, motorway or mall food court locations takes the customer to a web page where they can enter contact information for a chance to win a grand prize vacation. At the conclusion of the sweepstake a portion of HMSHost’s sales proceeds will be donated to the charity.

HMSHost and Coca-Cola Feeding America sweepstake

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