Color Code Technologies is licensing exclusive territorial rights to its Color Construct Code (Color C Code) to mobile network operators interested in increasing average revenue per user through mobile advertising and marketing.
Color C Code enables the transmission of large amounts of data and does not require an internet connection to decode and display digital formats such as such as text, images, music and video. The image below of Color C Code on a CD cover decodes off-line as a 40 second music clip.
Chris Craney, who is responsible for global licensing, says that they can insert a password and/or expiration logic in each code to bring additional value to each code. The decoder is currently available free in the Nokia Ovi Store for the Nokia N96, Nokia N78, Nokia N85 and the Nokia 6220 Classic with porting to other handsets over the next few months.