News

This category contains 804 posts

QR Codes On Google Earth

If you put these coordinates into Google maps +35° 15′ 9.88″, -80° 47′ 51.70″ and zoom in a few times you will see the QR Code on the roof of scrap metal recycler Southern Resources in Charlotte, NC (image left). Hackerspace Charlotte did the paint job and we reported the work in progress back in […]

Want To Generate A QR Code With Instructions?

QR Pal have issued a Press Release and video (below) on a new feature of their QR Code generator. The generator now creates custom QR Codes with one of four messages, each gives the user options explaining how to download the free QR Pal QR Code scanner. The generator already gives you the option of […]

Fred Perry QR Code

A Fred Perry QR Code print ad has been running recently in various US, UK and European publications. The ad (image below) is for a ‘Submit Your Video Competition’ with a £5000 prize, VIP film tickets and the chance to appear in a documentary by film director Don Letts. Fans are being asked asked to […]

QR Codes Drive Proximity Marketing Strategies

Market research and consulting firm Smith’s Point Analytics has a new report on Action Oriented Proximity Marketing Technologies & Platforms. Subtitled Blending the Online and Offline Marketing Channel With NFC & Barcodes the report forecasts revenues and users of proximity marketing applications and opportunities and threats are analyzed. The report estimates the number of 2d […]

QR Code Awareness And Usage In East Asia

GMO Japan Market Intelligence surveyed 4,000 smartphone owners over the age of 19 in four major East Asian countries on their use of QR Codes . The survey of 1,000 users in each country; Japan, China, South Korea and Taiwan was conducted in the first two weeks of February 2012.
Awareness was high with an average […]

Volkswagen Up! QR Code

Earlier this year camouflaged prototypes of the new Volkswagen Up! were driven around major German cities with a QR Code livery (video with English subtitles below). The QR Code resolved to a mobile site where you could register for more pictures and videos of this new city car, although registration and video have recently been […]

Lufthansa Livery Gets A QR Code

Germany’s Lufthansa, the largest airline in Europe, has a new livery for its fleet. Whilst retaining the original color scheme the tailfin emblem now incorporates a QR Code (image below). The code resolves to the Lufthansa mobile site where passengers can book flights, check-in and look up the status of specific flights. Head of Lufthansa […]

QR Code On The Chevrolet Spark EV

QR Codes have been placed on the six prototype Chevrolet Spark EV all electric cars currently undergoing road testing in Southern California (image below). The QR Codes on the door panels resolve to a non-mobile page with updates on progress by Trista Schieffer, Lead Development Engineer. (Note to Chevy engineers: Mercedes put a QR […]

Embossed Chocolate QR Codes

Embossed chocolate QR Codes have been relaunched in the US by Chocolate Graphics (image below) three years after Chocolate Graphics Japan started test marketing the product. There is a minimum order which for the 1″ square size is 350, add artwork and packaging the total comes to $487.50 or $1.40 a chocolate. It will be […]

QR Codes Aid Tree Adoption

Washington D.C. is one of my favorite cities to visit, with its countless museums , attractive riverside walks and great restaurants. Also I am always impressed by the way the city looks after its trees. Now QR Codes are helping District of Columbia residents adopt a street tree and look after it during its early […]