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This category contains 24 posts

HOW NOT TO: Create Your Own QR Codes

Mashable has a post titled “HOW TO: Create and Deploy Your Own QR Codes” which is supposed to be a step-by-step guide to creating a QR Code. There is nothing about deployment and the final step of the guide produces a QR Code (image below) that resolves as “Congratulations on your first child! Here’s a […]

Use The AT&T Code Generator And Show Your Ignorance

After breaking the news 3 days ago on AT&T’s Datamatrix and QR Code scanner and generator here is a closer look.
Imagine the scene (you may even have done it), you meet someone who gives you a QR Coded business card, you scan it with your mobile device and store the contact details. Job done.
Here is […]

What the New Facebook Stickers Should Have Looked Like

The news that Facebook is sending out window stickers with text to SMS instructions to selected local businesses is not a surprise following as it does Google’s mailing of thousands of QR Coded decals last December. What is surprising is that Facebook chose not to use a QR Code (image below).

 

My art work was greatly […]

Facebook, QR Codes and Social Search

The news that some Facebook users had seen a couple of extra QR Code related links on their profile page caused a little excitement yesterday. TechCrunch were hyperventilating with a post headed “Facebook Kicks Off Implementation of QR Codes” and the Twittersphere was awash with questions and comments. Some confusion developed as no sooner […]

SXSW QR Codes Fail

As we previously posted badges at SXSW have a photo and a QR Code that decodes to a personal page where delegates can leave a message or access contact information. Organizers hoped that this will cut down on the paper footprint of SXSW by reducing the need for business cards. However scanning the QR Code […]

QR Codes and Neustar’s Ecosystem

It’s not magic, all you need to run a QR Code campaign is a QR Code that decodes to a mobile site landing page and a deployment plan.
It’s not a mystery either, a QR or Datamatrix Code is free to generate and use, and you can use it in a print ad, on a can, […]

Hijack Google’s QR Codes?

This post is simply a pointer to a page on hijacking Google’s favorite places QR Code.
 

Google Video Oversight

Google’s “We’re a Favorite Place on Google” video is a subtle test of observation skills. The video centers around the Kasa Indian Eatery on18th Street, San Francisco and the receipt of their Google’s favorite place decal. The decal should have a QR Code like the one below which resolves to Kasa’s Places Page.

Here is the […]

Guide to the World in Pictures with QR Codes

If you have traveled to a foreign country then the chances are that you have at least one of of the 200+ Rough Guides on your bookshelf. Now they have published a collection of photographs from their picture library called Earthbound: a Rough Guide to the World in Pictures. Each of the images […]

Why QR Codes Will Succeed

The CEO talks with one of his creatives…

Please leave a comment on the video (It took me a couple of hours but was it worth it…?)

 

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