30+ Digital Watermarks In Bride Magazine

Brides magazine watermarked iconBrides Magazine has relaunched with a new look and feel including a custom icon “We Love It” encoded with an imperceptible Digimarc digital watermark. There are more than 30 of these icons in the May 2012 issue and when scanned take the user to different sponsor’s mobile content where they can register to win prizes, watch videos, get coupons or purchase products (video below). Brides Magazine also created the “We Love It” app, which is a companion app built by Nellymoser with a built in scanner as well as other features. Nellymoser also built the mobile experiences, including video and sweepstakes.

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